digital marketing demystified

By leveraging technology and education, let us help you build marketing and sales processes designed to get your business traction.


Gaining Momentum means we'll help you build your business by growing web traffic, providing deeper prospect insight, automating lead nurture efforts, converting visitors into qualified leads, and equipping your sales efforts to closing deals faster.

STRATEGY MEETINGS

Go over strategy and content to ensure the success of each campaign.

INBOUND MARKETING

Make your site a salesperson that never sleeps. Go beyond SEO.

WEBSITES

Your company’s site is the first thing a customer sees. Leave a good first impression. 

NURTURING

Schedule your tasks, emails, social posts, and ads. Build robust customer journeys.

AUTOMATION

Make one person’s efforts seem like an entire marketing department.

REPORTING

Understand your ROI through detailed reporting, like session tracking and heatmaps

Find out how you can grow your business beyond SEO


Whether you're new to search engine optimization (SEO) or are already taking steps towards improving your web presence, we'll share with you how to get the major search engines (Google, Bing, etc.) working for you. Also, learn more about how inbound marketing can help you increase traffic, generate leads, and find your next best customer.

Watch the Beyond SEO video

tools of momentum

tenets of momentum

Click a tenet below to learn more:

What is good website design? 


A good website is a good employee: 

Just like a good employee, a good website should be able to tell a potential customer: what your business does, how it does it, what it can offer the customer, and maybe even be able to offer some services to the customer itself.  


A good website is a presentable employee

Just like a good employee, a good website looks intentional and professional. When someone is looking at your website you would not want them to think it looks slapdash or gaudy. It should be easy for someone to understand what the point of your site is and how they can use it.


A good website is a organized employee

Just like a good employee, a good website has all its information labeled and organized. When a potential customer has a question about your business, or a need for a web application you offer, it should be easy for them to find. 


Why is this important?


Because first impressions are important:

Everyone will tell you the same thing, first impressions matter quite a bit. They are what people use as a frame of reference for when they interact with you in the future, or to decide if they even want to communicate with you again at all. We live in an information age; if someone wants to know something the will look it up, so if they want to know about a business they'll go to their website. Since your business's website is likely the first thing a customer is going to see it is important that your website leaves a good first impression.


Because convenience are important:

Getting people to use your website beyond just establishing an idea of who you are means it should be convenient to use. No one wants to navigate a rats maze of links just to find one thing. The information on your site should be organized and easy to find, and the same applies to any tools available on your website which should also be easy to install/use.

We can build it!


Whether it is an application or an integration, we can develop a solution that fits your needs. Utilizing our in-house staff, we can craft whatever you desire.


The best part is, we are pros at communicating. Our developers schedule recurring meetings as often as necessary to ensure that you are constantly in the know and have lead of the project.

What is Momentum Growth? 


Your key to building something epic: 

Your business has always broken the mold. It defines excellence and quality. Your customers love and trust you to deliver on your word - you just wish there were more of them to experience what you have to offer, but marketing can be a scary word.


How do you know whether you're doing it right? 

Are you spending too much  or too little? How do you reach your ideal customer but not have to rely on cold calling?


That's Momentum by Lighthouse IT Solutions. By leveraging technology, education and Lighthouse IT's experience, let us help you build marketing and sales processes designed to get your business noticed. With solutions based upon the HubSpot Growth Platform, we'll help you build your business by growing web traffic, providing deeper prospect insight, automating lead nurture efforts, converting your visitors into qualified leads, and equipping your sales efforts for closing deals faster.

  


Why is this important?


Because we know it will save your business time:

We have always understood that the earlier something can be automated, the sooner you can start saving money. Stage left. Enter HubSpot. We saw this tool at first as a basic CRM with an email component, but man, that was just the surface of a huge software suite that changed the way we do business. HubSpot grants you the ability to have a weeks worth of work by many employees being done in a single day by a single staff member. And did I mention it could save you a tremendous amount of labor costs? Things like contextual marketing really warm up leads. This is where you can have your website visitors get a personalized experience based on the information they offer. Conversational marketing with bots that run scripts on your website until you can respond yourself help as well! Social posts and blog articles that can promote your business as well as grant you authority in the eyes of Google. There is just so many services included that we could not pass it up. And we want you to grow too. Expand your business without compromise. There is a better way to grow. Automation in marketing is the future, and we can help. 

HubSpot Certifications

600+

Websites created

80k+

Clients

99%

unique offers

100000+

marketing campaigns